At the latest Manitoba Chambers of Commerce breakfast event featuring Premier Wab Kinew, Travel Manitoba shared a new video highlighting the value of tourism to Manitoba's economy.

The video emphasized how tourism is a big deal for Manitoba. It’s not just about the people who come to visit; it’s a vast industry that encompasses a wide variety of sectors, businesses, communities and the people who live here.

Tourism generates over $340 million in annual provincial tax revenues that can support investment in other priorities like healthcare and education.

Tourism creates nearly 20,000 direct tourism jobs, with opportunities for skill development and career growth.

Tourism drives our economy each year with $1.8 billion in visitor spending. Those dollars help our local businesses and our communities thrive.

Tourism celebrates what makes Manitoba special, highlighting our history, culture and natural beauty. It helps us appreciate our cultural roots and traditions and it’s a chance to showcase what makes our province unique.

From the way tourism can stimulate the economy to improving our quality of life, tourism has a significant impact. Learn more about the benefits of tourism here.